THE END OF TECHNOPHOBIA
Winner 2021 Australian Business Book of the Year
Winnner 2021 Best Technology Book
DOES THE THOUGHT OF TECHNOLOGY
SEND YOU STRAIGHT INTO OVERWHELM?
“The End of Technology: A Practical Guide to Digitising Your Business” is written for every small business owner I’ve worked with over the last decade.
Technology is moving at a blistering pace; every week there is some new app or software platform that promises to be a ‘game changer’ in your business.
But how do you know which ones to invest the time in? Or even where to start?
It’s so easy to feel completely overwhelmed and fall victim to ‘analysis paralysis’ where we end up doing nothing for fear of doing the wrong thing.
I wrote the book for everyone who’s ever said “I don’t know
where to start” or “There’s too much to learn”.
The End of Technophobia is part reference, part knowledge base and all
personality with plenty of opportunity to pause and immediately integrate
learnings into your business. The End of Technophobia will help you overcome
he overwhelm caused by technology, and improve your business bottom line while being better able to service your client base.
The book is organised into 11 logical sections and includes 55 chapters of detailed advice and guidance (including a full glossary of all that technology jargon):
Section 1: Productivity
Section 2: Security
Section 3: Organising your life
Section 4: Money
Section 5: Working remotely
Section 6: Marketing
Section 7: Sales
Section 8: Customer experience
Section 9: Health and wellness
Section 10: Other handy things to know
Section 11: Where to from here
SIGN UP FOR THE FREE MONTHLY WEBINAR: TOP 10 DIGITAL TIPS, TRICKS AND HACKS?
Each month I’ll take you through my latest finds in the small business digital world. From apps that will increase productivity and efficiency to software platforms I’m loving right now, as well as handy hacks for the platforms you’re
WANT ME TO SPEAK ABOUT THE END OF
TECHNOPHOBIA AT YOUR NEXT EVENT?
If you’re looking for an engaging and practical speaker – live or virtual – for your next event, I’d love to hear from you.
Here’s what other people have said about my speaking:
“Tracy’s ability to deliver content in an easily digestible way has resulted in business owners being able to sell their products and engage worldwide,”
Trudi Bartlett, Director
Regional Development Australia Darling Downs and South West QLD
“Tracy helped us to bring one of our much wanted events to reality: our International Women’s Day Luncheon is now one of our stand out events of the year which Tracy has always MC’d for us. We cannot recommend Tracy’s abilities as a presenter, educator and MC enough and we look forward to our continued relationship with her.’
Executive Assistant, Greater Springfield Chamber of Commerce QLD